Dynamic Tag Management, a tool by Adobe, lets users manage their Adobe Experience cloud solutions and other user-generated tags across all sites. It was earlier called SATELLITE before it was acquired by Adobe. DTM is a tool which simplifies the complex or tedious process of tagging web pages even without having much developer knowledge. It is an independent and one need not rely on IT resources to make changes quickly and by adding rules. This software can help optimize the user experience by allowing you to work with any tag, script, pixel, plugin, widget, content, framework and practically anything.
Adobe Dynamic Tag Management helps to focus on user experience, conversations in a couple of hours rather than months. DTM gives users the ultimate control while satisfying developer’s requests, optimize code, tweak sites, and improve browser compatibility. Some of the features of DTM are that it works faster, enhances site speed by loading it faster, reduces IT resources and mobile analytics. DTM is entirely different from various other tag manager tools as it follows top to down approach and others follow down to top approach. IT benefits users with flexibility, easy to use interface, data management, improves site speed, saves time, cost, and more.
- Number of Companies Using Adobe Dynamic Tag Management – 22,381
- Total Contacts Available – 69,982
Companies that use Adobe Dynamic Tag Management
| Company Name | Website | Contact Info | Revenue | Location |
| Credit.com | www.credit.com | (801) 384-4100 | $5 Million | United States |
| OptumRx | www.optumrx.com | (800) 788-4863 | | United States |
| Audible | www.audible.com | (973) 820-0400 | $637 Million | United States |
| Ryanair | www.ryanair.com | +353 1 945 1212 | $1 Billion | Ireland |
| NVIDIA | www.nvidia.com | (408) 486-2000 | $24 Billion | United States |
Companies Using Adobe DTM, Market Share & Customers List
Marketing Automation Market Share (in %)
| Company Name | Share |
| Marketo | 21.6% |
| Adobe Marketing Cloud | 18.8% |
| Salesforce Pardot | 7% |
| HubSpot | 6.7% |
| Demandforce | 6.1% |
| IgnitionOne | 5.8% |
| Active Campaign | 3.4% |
| Yieldr | 3.3% |
| Others | 27.3% |
Adobe Dynamic Tag Management Customers by Industry
| Company Name | Market Share |
| Automotive | 27.1% |
| Law Practice | 12.9% |
| Legal Services | 11.6% |
| Retail | 10.3% |
| Hospitality | 8.6% |
| Financial Services | 8% |
| Hospital & Health Care | 7.2% |
| Computer Software | 7% |
| Real Estate | 3.7% |
| Machinery | 3.6% |
Records Available by Segment
| Total Contacts | Total Postal Universe | Total Emails Available | Total Phone Numbers |
| 69,982 | 69,982 | 57,972 | 61,824 |
Companies Currently Using Adobe Dynamic Tag Management (Sample Data)
| Company Name | Website | Address | Address Line 1 | City | State | ZIP Code | Country | Phone Number | Employee Size | Revenue Size (USD) | SIC Code | SIC Description |
| AT&T Inc. | www.att.com | *** S Akard St*** | | Dallas | TX | 75202 | United States | (***) 8**-4*** | *5***0 | *6*.* B | 4813 | Telephone Communications, Except Radiotelephone |
| Blizzard Entertainment Inc | www.blizzard.com | 1***5 Alton P****ay | | Irvine | CA | 92618 | United States | (***) 9+5-1*** | **000 | **.5 B | 7372 | Prepackaged Software |
| Cardinal Health | www.cardinalhealth.com | **** Cardinal ** | | Dublin | OH | 43017 | United States | (***) 7*7-5*** | **8*0 | *3* B | 5122 | Drugs, Drug Proprietaries, and Druggists’ Sundries |
| L Brands | www.lb.com | T***e Limited *** | | Columbus | OH | 43216 | United States | (***) 4*5-7*** | *4**0 | *2.* B | 5621 | Women’s Clothing Stores |
| Verizon | www.verizon.com | *2**1 Loudoun *** P**y | | Ashburn | VI | 20147 | United States | (***) 8*7-***6 | **5**00 | **** B | 4813 | Telephony & Wireless, Telecommunications |
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